Topic: Introduction to Media Writing

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Description

Students learn and practice the basics of writing for contemporary media and communication in print, electronic, and digital environments. This practical, hands-on course also emphasizes the real-world applicability of the different types of writing to media jobs and communication careers.

Objectives

  • Understand the history and rationale for different types of media writing
  • Earn experience in identifying and reading different types of media writing
  • Earn experience in writing in the different types and formats of media writing, including writing for traditional print, electronic, and Web-based outlets
  • Learn the basics of the Associated Press (AP) style, the foundation of all writing for the media

Instructional Methods

  • Exams
  • AP Style Quizzes
  • Parody Company PR Online Newsroom
    • Backgrounder
    • Staff Bios
    • New Hire Home towner News Release
    • Photos
    • Infographics
    • Feature Story
    • PSA and News Actuality
    • Social Media
    • Advertisements
    • Complaint Letter and Response
    • Product Recall Crisis
    • Commencement Speech
    • New Product Brochure
    • New Product Rollout Proposal and Presentation

Student Work Samples

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